PRIME-DIRT

Truth goes through three stages - first it is ridiculed,
​second it is violently opposed, third it is accepted as being patently obvious

● Bacterial activity is responsible for almost 90% of all biological and chemical actions in the soil.

● Scientific research corroborates that the Nitrogen conversion and other plant growth and health mechanisms are reliant on microbes.

​● Microbes are essential to the physiology of plants... more of the right microbes will help plants produce better.

● Good Offsets Bad.  On the insect level we add more “good bugs” to offset bad pests – same thing works on the microscopic level.

It has been said “Microbes Maketh Man*”…

Soil fertility at the biological level… a new frontier in maximizing crop production.  Often overlooked, and taken for granted, soil biology is necessary to make nutrients available to crops. 

Every nutrient has to go through an enzymatic process to be available for uptake by the plant.  For example,
Nitrogen, with few exceptions must be in the form of NO3 (Nitrate) to be utilized by plant tissue.  Unfortunately,
whether it’s organic Nitrogen or a synthetic source, it is usually not in Nitrate form.  So at the root zone, a
synergistic relationship occurs… roots exudate a food source for the biome (a carbon usually in the form of a sugar) and in exchange the biome will either oxidize or reduce Nitrogen into Nitrate, allowing the plant to utilize the nutrient. 

Low organic matter soils have repeatedly shown to be deficient in microbial populations and diversity which can “tie up” nutrients; making them unavailable to the plant.  In addition, high organic matter soils can have such high cation exchange capacity that nutrients can be ‘tied up’ as well.  See the trend?  Increased diversity of the biome can improve nutrient uptake efficiency and increase crop productivity.  As fertilizer inputs continue to increase in cost, its vital to make every nutrient count.

CXI microbial products will help you, the grower, take your soil fertility program to the next level.  If ‘adding’ more nutrients is not adding more pounds or dollars to your bottom line, then consider charging your soil with an army of earth changers. 

Let our “Microbes Help You Feed the World**”.



References
*”Microbes Maketh Man” from The Economist August 2012
**”How Microbes Can Feed the World” from the American Academy of Microbiology